SEO: Search Engine Optimization Bible
Jerri L. Ledford- This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic
- One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources
- Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others
- Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more
Կատեգորիաներ:
Տարի:
2007
Հրատարակչություն:
Wiley
Լեզու:
english
Էջեր:
408
ISBN 10:
0470175001
ISBN 13:
9780470175002
Ֆայլ:
PDF, 8.22 MB
IPFS:
,
english, 2007